Sports, Crypto and Media
A Free 30 page report breaking down Nike's Web3 journey. From their RTFKT acquisition and launch of .SWOOSH, to the pivoting and closure of each respective entity.
What happened in Web3 & Sports in 2024? This edition is a long form report focusing on the key trends and highlights for 2024.
In S2 Ep. 1 of the Sporting Crypto Podcast, we talk to Mark Epps and Tareq Nazlawy about their collaboration on Momentum; an 8-day digital collection experience during the Nitto ATP Finals.
The biggest headline of the year is Nike sunsetting RTFKT, just 3 years after they acquired the Web3 fashion studio. So why, and why now?
Crypto. com have expanded their sports sponsorship portfolio, this time sponsoring the Crypto. com Showdown between PGA Tour and LIV Golf.
FIFA and Mythical Games, creators of NFL Rivals, are launching 'FIFA Rivals'.
Team Liquid, one of the largest Esports teams, has launched MyBlue, a Fan Engagement Platform built on the Sui blockchain
The ATP Tour (Tennis) have launched their third Web3 campaign; Momentum - data driven digital collectibles (Traces) that can be collected during the Nitto ATP Finals.
The Cleveland Cavaliers have launched an Onchain Loyalty Program called 'Cavs Rewards', built by Uptop, a fan engagement business, on the Avalanche Network.
MLS Announce "MLS Quest", a Gamified Digital Collection Experience in partnership with MLSPA, Sweet, using Layer 1 Blockchain Sui.