• Sporting Crypto
  • Posts
  • πŸŽ™οΈ How Courtyard Became the Fastest Growing Company in the World Ft. CEO Nico le Jeune

πŸŽ™οΈ How Courtyard Became the Fastest Growing Company in the World Ft. CEO Nico le Jeune

In S2 Ep. 8 of the Sporting Crypto Podcast, we talk to Nico le Jeune about Courtyard, blockchain as utility vs a destination, the shift to mainstream non-crypto users.

The Sporting Crypto Podcast is back with Episode 8! 🚨

In this episode we're joined by:

β€’ Nico le Jeune, CEO & Co-founder @ Courtyard

Here's how it works:

πŸ’« Courtyard sell NFTs that are underpinned by physical collectibles (Sports trading cards an example)

πŸš™ You can send your collectibles to Courtyard, and they hold them for you in a vault, secured by BRINKS, while issuing you an NFT that you can sell on the market

πŸ”ƒ If you trade that NFT, the blockchain shows you no longer have ownership of the physical asset that underlies it

🎴 If you want to redeem the physical item, your NFT is burned and you are shipped it

The benefits of using blockchain here are clear:

⏩ Transactions are fast and frictionless

🚰 Liquidity is high

πŸ“¦ There is no post and packaging

β›” Fraud is harder to come by when authentication is on a blockchain

The numbers are insane...

In January 2024 they had $50,000 monthly sales volume

By January 2025 they had $16.5m...

 We discuss:

πŸ› οΈ Blockchain being a tool, not a destination

πŸ’Ž Courtyard's NFT-collectibles business model

🎰 Vending machine digital pack experience

πŸ“ˆ Hypergrowth revenue metrics

🌐 Shift to mainstream non-crypto users

πŸŒ… Expansion into new collectible categories

🌎 Real-world asset tokenization benefits

🌊 Market disruption through liquidity

πŸ€– AI integration for operations

πŸŽ™οΈ Listen on any podcast player

πŸ“ΉοΈ Watch on YouTube

Supported by The HBAR Foundation

Sponsored by Credenza

Disclaimers

This newsletter is for informational purposes only and is not financial, business or legal advice.These are the author’s thoughts & opinions and do not represent the opinions of any other person, business, entity or sponsor. Any companies or projects mentioned are for illustrative purposes unless specified.

The contents of this newsletter should not be used in any public or private domain without the express permission of the author.

The contents of this newsletter should not be used for any commercial activity, for example - research report, consultancy activity, or paywalled article without the express permission of the author.

Please note, the services and products advertised by our sponsors (by use of terminology such as but not limited to; supported by, sponsored by or brought to you by) in this newsletter carry inherent risks and should not be regarded as completely safe or risk-free. Third-party entities provide these services and products, and we do not control, endorse, or guarantee the accuracy, efficacy, or safety of their offerings.

It's crucial to provide our readers with clear information regarding the inherent nature of services and products that might be covered in this newsletter, including those advertised by our sponsors from time to time. When you buy cryptoassets (including NFTs) your capital is at risk. Risks associated with cryptoassets include price volatility, loss of capital (the value of your cryptoassets could drop to zero), complexity, lack of regulation and lack of protection. Most service providers operating in the cryptoasset industry do not currently operate in a regulated industry. Therefore, please be aware that when you buy cryptoassets, you are not protected under financial compensation schemes and protections typically afforded to investors when dealing with regulated and authorised entities to operate as financial services firm.