Free Report - Nike: Digital Apparel Gamified

A Free 30 page report breaking down Nike's Web3 journey. From their RTFKT acquisition and launch of .SWOOSH, to the pivoting and closure of each respective entity.

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Hey folks!

We’re releasing our latest research report for free. It’s a deep dive into Nike’s Web3 Journey. From their acquisition and closure of RTFK — to their successful launch and eventual pivoting of .SWOOSH.

Were Nike too early to Web3?

This was done in collaboration with the fantastic folks at The Naked Collector. I would highly recommend checking out their work, it is best in class.

In this report you will find:

  1. Executive Summary of Nike’s Web3 Journey

  2. RTFKT analysis

  3. .SWOOSH analysis

  4. On-chain and off-chain analysis

  5. Market Response and Strategic Analysis

  6. Why Nike closed RTFKT and pivoted .SWOOSH

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This newsletter is for informational purposes only and is not financial, business or legal advice.These are the author’s thoughts & opinions and do not represent the opinions of any other person, business, entity or sponsor. Any companies or projects mentioned are for illustrative purposes unless specified.

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