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- 🎙️ Podcast S2. Ep. 4: Web3 at New Zealand All Blacks and Beyond Ft. Leanne Bats
🎙️ Podcast S2. Ep. 4: Web3 at New Zealand All Blacks and Beyond Ft. Leanne Bats
In S2 Ep. 4 of the Sporting Crypto Podcast, we talk to Leanne Bats about New Zealand Rugby, rights holders and connecting/monetizing fans through Web3.
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/90cd9d06-8d72-4e7f-bd9f-6a3ad92fb534/Ep._3_Thumbnail_Beehiiv.png?t=1738847271)
The Sporting Crypto Podcast is back with Episode 4! 🚨
In this episode we're joined by:
• Leanne Bats, Head of Digital and Innovation @ Sport Waikato 🏟️
We discuss New Zealand Rugby, rights holders and connecting/monetizing fans through Web3. 🏆
Discussed:
🥕 What sent her down the Web3 rabbit hole
🏉 Her role leading Web3 at the New Zealand All Blacks
⌛ How her role shifted during the NFT hype phase of 2021 and 2022
🧠 Her biggest learnings from the role
👉 Walking away from huge commercial opportunities because they were not right for fans
✨ What the biggest opportunities are right now for sports rights holders in Web3
▶️ Her role at READY and how Web3 could make an impact in the social side of sports
🌐 How DAOs and onchain communities could play a huge role in the future of sports
🎙️ Listen on any podcast player
📹️ Watch on YouTube
Supported by The HBAR Foundation
Sponsored by Credenza
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